DJ Traffic

Google and other search engines are the gateway to your business, and getting high page ranks somewhere in the first page of listings, is important for driving business to your site. There are companies out there that will promise you the moon, the stars, and, by the way, page rankings so high that you’ll cheerfully pay them hundreds of dollars every month for their services.

Getting organic web traffic is usually one of the most desirable goals in web promotion. This definition means when someone types in a search engine a word or phrase, these are the websites the search pulls up. This is different than the paid ads you find to the right column, which can be a very expensive route to go. Here’s what search engine optimization comes down to:

1. Content, content, content. You need real content on your web, this is content that has real meaning to real people, not just stuffing a bunch of keywords that make no sense. Search engines use programs called web crawlers or web spiders that list web sites. The one thing those web crawlers looks for is content. They figure out if a site has content by tracing keyword phrases. This is why search engine optimization usually starts by picking keywords and writing content around them; many web site marketing experts advocate writing a high density of the same keywords, but doing too much of this can actually work against you.

2. Link exchanges are another valuable tool to get your site ranked higher. It’s important to find websites that are willing to put your link on their website that leads back to your site. It’s best to find websites that are related in content or topic of your site. Methods vary for finding these, but some common ways are link exchanges, article writing, social networking, posting on blogs and forums are some popular choices.

3. Updated, and expanding content. You can’t just put a page up and expect to keep the same page ranks. Your site needs to have new material, this is important not just for web spiders, but for human visitors as well. If they can expect to see something new and interesting at least three times a week, they’ll keep coming back and it takes an average of seven visits before someone decides to either post in a forum or buy something in a shopping cart.

4. Navigational links that are clear and make sense from your main home page. There’s nothing more frustrating than not being able to find what you are looking for easily, most visitors will leave quickly if it’s seems too confusing to find what they are looking for.

5. Text rules everything in web content. Search engine spiders ignore Javascript, they ignore graphics, and until very recently, they couldn’t read text in Flash animations. If the search engine spiders can’t read it, it doesn’t get used to help your page rankings.

The real secret to long term success with web site optimization is to make sure your site is usable and interesting, both to the search engine spiders and to your human visitors. Keep adding fresh content that makes them both want to come back for more, and your site will continue to grow in popularity with both.

Tags: art, article, article writing, avi, blog, blogs, busines, Business, business ideas, content, density, expert, family, finance, fresh content, google, Home, home business, human visitors, JavaScript, keywords, lead, leads, Links, Marketing, Networking, pr, promotion, search, search engine, search engine optimization, search engines, SEO, SEO, services, shopping, site, social networking, Source, success, Traffic, uaw, web, web content, website, websites, week, writing, writing content, www

Related posts

• A Guide to SEO For Newbies
  Search engines are the gateway for any web business, Google being the most prominent out there. It's important to get the highest page listing possible as few people searching for what they're looking for, will go several pages deep into their search listings. There are companies out there making tempting promises to get you on the first page often times at exorbitant prices.
• Go Number ONE with Search Engines by Outsourcing Article Writers
  The key to success on the internet is simply about numbers. The more numbers and traffic you generate to your site the more potential sales you can generate. If you have a great website it is irrelevant if no one visits your site. To generate traffic and potential customers to your site outsourcing article writers could be the best option. Article writing is also seen as one of the best search engine optimization (SEO) strategies available because of the quality and amount of links you can create. To achieve great results you will need to put in the work and the time but the SEO benefits are massive.
• Texas Web Designers Show Online Marketing Differences
  Today there are many different types of online marketing. They don't all have the same affect and some work well when used together. The best thing a company can do for their Internet business is provide online efforts through companies like Texas web designers who know exactly what they are doing. The different types of online marketing efforts include things like link exchange, SEO, SEM, blog commenting, forum publishing, and much more.
• Outsourcing Offshore Web 2.0 Marketing
  Web 2.0 is the sharing of data and information on the internet. One of the fastest growing advertising methods is the use of internet marketing. In recent times the development of social networking as an advertising tool has created new advantages for companies. Social networking gives you the power of word of mouth and networking but online. One of the problems of social networking is the amount of time it can take. By outsourcing offshore staff to complete these social networking tasks it has become affordable for all businesses to benefit from this new form of internet advertising. Could your business benefit from online salespeople promoting your business and product?
• How To Get Online Advertising For Free
  There are many ways that you can leverage the internet, including several free resources to get traffic to your website. If you don't have a website yet, you'll need one for some of these processes to work most effectively, but there are still options included in this article for those of you without a website yet.

Tags: art, article, article writing, avi, blog, blogs, busines, Business, business ideas, content, density, expert, family, finance, fresh content, google, Home, home business, human visitors, JavaScript, keywords, lead, leads, Links, Marketing, Networking, pr, promotion, search, search engine, search engine optimization, search engines, SEO, services, shopping, site, social networking, Source, success, Traffic, uaw, web, web content, website, websites, week, writing, writing content, www

This entry was posted on Friday, August 29th, 2008 at 5:43 am and is filed under SEO. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.