Someone Showed Me How to Get My Website to Rank Better
Would you like to get more traffic to your site and have that traffic be people that are interested in your products and services? You can do it and see results and traffic.
Usually when people go on the Internet, they are searching for something specific. What is great about the Web is that there is a lot of information out there and you can find just about anything you are looking for by searching. What you want is your website to show up in the search engine results.
Do Website Search Engine Optimization
Having your website rank well is called Search Engine Optimization (or SEO for short). There are some things that your website needs like good page titles, the right amount of keywords / key phrases in your copy, tuning your meta tags, search engine friendly URLs and have it all complimented by a pleasing design that’s professional and easy to navigate. Your domain names should contain your main keyword and it should also be at least a year or two old. For the purposes of this article, were going to assume that you’ve done all of that work.
The next thing to do is rank better. This is the main thing and the main thing in doing SEO is to get incoming links. Each website that links to yours is like voting for your website. The more votes you get, the higher you rank.If you have more than your competition, then that moves your website up in the rankings because it shows that your site is an authority on the topic. Links using hypertext (linked text) from sites that also rank well is optimal but a link is a link and they all help.
How Do You Get Incoming Links?
Getting inbound links to your site can be done in a few ways. The best way is when people just naturally like your website and want to link to it. You do this by providing content that is link worthy. You can also encourage people to bookmark your website on social bookmarking sites like Delicious.com. Be sure to ask friends and any business associates or vendors to link to your company website. And you can always search around for related sites and propose link exchanges. Actually, you may be getting these requests already from other websites – this is why. These link exchanges are really worth doing, so let’s help each other out and do as many as we can. Don’t ignore those requests.
One secret to getting incoming links is with article marketing. What you’re reading right now is me doing article marketing. You take some time and write a useful article that is original and full of good information. It should answer a question that people may have and be useful to them. That’s why you need to take some time doing a little bit of research. That article is then submitted to article directories and you get to include 2 links back to your website down in the resource box at the end of the article.
An important item to note about submitting articles is that for it to be of any value, each article that you post on different websites needs to be totally original. What? Writing that many articles would take forever and would not be worth your time at all. That’s very true. So there’s a tool that will help you do that work and it’s called the Unique Article Wizard.
What the Unique Article Wizard does is automatically submit your article to many article repositories (most rank pretty well and Google knows about them) and also creates unique versions of each article for you. I’ve used it many times and I’ve seen traffic and Google’s PageRank go up on those sites – and that’s the idea, right?
Writing an article using the Unique Article Wizard does take quite a bit of time. It’s true. But in comparison to how much time it would have taken you to rewrite your article, it’s really no time at all. If you have writer’s block, then don’t worry. You can hire people on sites like Elance.com to do the writing for you for a fair price. When I sit down to do some writing, I try to remember AIDA, which means:
* Attention
* Interest
* Desire
* Action
Make sure your article does these things, in order. It’s important that the article grabs attention with an interesting headline and then get interest in the first paragraph. It needs to create desire and then end with a call to action, which can sometimes be your resource box. Writing “how to” articles is also a good thing to think about when writing because they can definitely grab attention. People are also going onto the Web to many times find out how to do something. Think about how you have used the Web this week.
You will use the wizard where you adjust different versions of each paragraph. Then the magic happens. Your unique article is automatically submitted to directories around the Internet. You can set it to submit 50 or so per day to somewhere in the neighborhood of 700 or more directories – sometimes many more, like 1600 or more. Nice!
Then usually within a week or so, you will start to see more visitors to your website coming to your website. search engines will also see more sites that link to your website and that gets you higher rankings. One goal may be to write and submit 1 article per week and you would see great results by just doing that. Many people are doing that very thing, so you know it’s working. Be sure to take your time doing it and include really good information in your writing. That’s key. You will look like an expert in your niche and people will come to your website for more information.
Tagged with: Advertising • article marketing • Business • e-commerce • ezine publishing • internet marketing • lead generation • Marketing • sales • small business • traffic building • website promotion • writing and speaking
Filed under: Marketing
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