DJ Traffic

List building is a very relevant tool for on line business and may be unfamiliar to some new to the online business arena. A superb list is a directory of people who have opted-in to being on your mailing list and who are known to have interest in the niche market you are covering.

There are a lot of tools and tactics for list building that you should know and some you may want to avoid. The autoresponder software is one method that is dubious at best, since it is all too easy to become labeled a spammer when this is used and your IP may end up banned from large numbers of wer servers and mailboxes. If you do decide to use automated responses, a professional service may be the best way.

Many people go on a list by signing up a form on your site asking to be on the list. You attract them with the offer of something for free like a report, a recipe, an e-book, etc. A newsletter is one of the best options because it keeps reminding the potential customer or existing customer of your website and the links included in the newsletter will keep them coming back. Be sure the newsletter has more content than just self promoting ads, though.

A site with great will also encourage people to add themselves to your list. As for newsletter offers, place a sign up form in a prominent place for people to enter e-mail addresses and sometimes other information for the mailing list. You can also sometimes have boxes to sign up for affiliate mailing lists in the same area.

If you write articles of good quality, this draws traffic to your site through the careful use of keywords and really valuable content. Don’t make the mistake of only having lots of good-paying keywords in a bunch of filler and poor writing. You want prospects to stay and to buy, not just to come once from search and leave quickly. People who respect and enjoy what they read are more likely to sign up for your list.

Sometimes, you can add perks or gifts for those who refer their friends to your list. Emails to these people should have a personal message from the person who suggested them and a clear way to opt outopt-out of other mailings. These may irritate some recipients who can consider them spam, so care in such “feeler” email is important. Self-listing is always the most safe way.

Another way to build your list is to set up a discussion board as part of your website. People enjoy interaction and will give an email address to join a free discussion website if it interests them. This can be rewarding in building a good list and in getting a lot of traffic, but you must monitor a discussion board to avoid illegal use or those who only want to be disruptive. Violations left unedited on a forum can cost you your website and your reputation, so use care. For more ideas, make a web search on “list building”, it will reveal many tips.

Alex Perez-Prat is the webmaster and owner of Resale Rights Kingdom Dot Com. To find out more e-marketing tips, resources and tools go to Resale Rights Kingdom

- Alex Perez Prat

Tags: affiliate, avi, book, Business, content, discussion board, email, information, Links, Marketing, Marketing, master, message, niche, Online, search, server, site, Source, Traffic, website

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Tags: affiliate, avi, book, Business, content, discussion board, email, information, Links, Marketing, master, message, niche, Online, search, server, site, Source, Traffic, website

This entry was posted on Thursday, November 15th, 2007 at 1:11 am and is filed under Marketing. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.