DJ Traffic

Article marketing is a technique of marketing the products of an industry by writing informative and short articles about it. The articles highlight the products and services offered by the business as well as provide a resource box with details of the writer’s experience. Well written content that has the ability to increase the sale of the business in the market is most crucial to generate traffic.

The purpose of article marketing is to sell products or services, or generate more traffic to a website or both. In order to achieve this you must plan for your website, the number of articles you will write per day and the number of submissions to get your target audience visits your site.

Once you have your article, or articles, written you should start submitting them to article submission sites. There are loads of them out there, as a quick web search will reveal. There are also plenty of submission services that will do the job for you.

Any article marketing campaign will benefit by writing articles frequently. Try writing 1 to 3 articles a day and watch your Internet business take off. Of course, if you intend to write 3 articles each day, you w2ould benefit by using article submission software.

Eliminate blatant advertisements on your content. Remember, articles are not the best venue to pitch in your products. Instead, they should be designed to meet the needs of your potential clients for information.

Re-write your articles. This is not usually being mentioned by article directories but it is better if you do so. Re-writing your article means changing some words including the title and arrangement of sentences but maintaining the original content

Monitor the performance of your articles online. As with all aspects of marketing, tracking is imperative to eliminate the waste and optimize what works well. Determine the click through rate for each article to identify which ones are being read.

You need to know how to choose keywords that can help you get a good amount of traffic, without being too competitive to get on the first or second page. Keyword Suggestion Tool is a handy little tool that will help you to determine which phrases are searched most often on both Wordtracker and Overture.

If you are writing less than five articles each day, you should submit them to at least 30-40 sites. Of course, to do this efficiently, you will need to use one of the article submission programs. There are many available and some are quite reasonably priced or even free.

Keep your articles short. Get straight to the point and avoid using too much introductions and fillers. Use short sentences and steer clear from using passive voice that makes your article lengthy and weak.

Boost the number of your inbound links. As you know, more inbound links means higher page ranking and more traffic for your website. You can multiply the number of your backlinks in two ways. First, you must make sure that all your articles are of high-quality.

Another way to do article marketing is to blog. Blogging software like Wordpress automatically ping different blog feeds or you could manually ping sites. Some webmasters browse blog feeds and repost articles that they find are interesting. Also, some blog feeds have Digg it!

You might think you need to submit your articles to 100’s of online news web sites in order to get some traffic and hopefully sales! It is actually quite the opposite! There are about five top sites that generate 90% of the traffic, so getting your article listed on those sites is vital.

Most people will read an article, agree with what is said, and maybe even get excited about doing what is in the article. Then life and procrastination take over and the article becomes just another good intention that does not get followed through on.

Today most of the search engines count heavily towards ranking of your website using anchor text. If you use the keyword or keyphrase of your website as the anchor text and link this text to your website URL, search engines will gulp this info faster and will rank you higher on this keyword/keyphrase.

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This entry was posted on Wednesday, September 24th, 2008 at 2:02 pm and is filed under Marketing. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.